I Am the World Trade Center
Look Around You
Out of the Loop (2001)
I know what you’re thinking. But before you send the angry missives, some back story.
Out of the Loop is I Am the World Trade Center’s first album, and it was indeed released in 2001—July 2001, to be exact. So unless they read the same “bin Laden determined to strike U.S.” memo Bush received and dismissed that same summer, it’s safe to say the naming was a rather unfortunate coincidence. Not to mention the band played SXSW the previous year, so you’d have to imagine some pretty convoluted conspiracy-theory stuff to tie the band to the event.
For the record, I Am the World Trade Center hail from Athens, Georgia, but principal members Amy Dykes and Dan Gellar felt a kinship with New York City (where they lived for several years) that eventually translated into the band name. The WTC imagery was intended to reflect Dykes and Gellar’s equal-but-seperate relationship in the band—twin towers, distinct but performing under a single banner.
So with the band on tour and the album a scant few months old, just what happened six years ago when the towers came down? The media descended, though much of the attention was actually given to another band with another case of inadvertent bad timing: hip-hop duo The Coup were preparing their fourth album, Party Music, for release later that month, and had created cover art several months previous that featured the band detonating a bomb stashed in the top floors of the World Trade Center. Needless to say, that cover art was pulled. It’s quite a bit harder to pull your name off the shelf, though, but for a couple of months Dykes and Gellar did just that: though they didn’t pull any albums off the shelves, they toured as “I Am the World” for several months and put out a press release stating they’d come up with the name well before September 11th, and would you please stop bothering us already, we’re not trying to shock people.
The fact that there was any controversy at all is a bit funny, considering that otherwise I Am the World Trade Center is about as offensive as your great aunt’s pug. Pitchfork imagined the band to be the hypothetical product of Britney Spears discovering indie and making music with a guy in NYC on a laptop, and really that just about covers it. Only this is 2001, so we’re still talking about the relatively innocent version of Britney, and also well before the electro revival that replaced every keyboard sample with roughed-up, fuzzed-out versions of themselves. The result is very sweet and non-threatening—not the stuff of terrorists, this.
(P.S. In case you’re still not entirely convinced there’s no conspiracy here, some fuel to your fire: the 11th track on Out of the Loop? It’s called “September.” Ooooooh.)